The ban on YouTube under the light of anti Islamic content, no doubt
has affected the Pakistani local music industry badly. The most
adversely affected people are those artists who have just emerged, and
gauges their success from video virility on the mostly used
video-sharing website. These musicians includes, the Saeen fame Ali Gul
Pir , Beyghairat Brigade and many others who relied on the website to
upload their content.
Recently a Lahore-based singer Ahmed Siddiq launched a new single ,”Sher Khan”. While talking to Express Tribune, he expressed his thoughts about the publicity of the song,”I am from Karachi and almost every street of Karachi has Quetta walay ‘hotels’ [tea stalls] and since I love the tea they offer, I used to visit them whenever I wanted, so they have partially influenced my song.”
“YouTube is banned in Pakistan but there are other options, like Vimeo,” says Siddiq. “Facebook is a major platform for content sharing as well. ‘Sher Khan’ was released via Vimeo on Facebook,” he explains. “The response has been amazing! I believe it [the video] is still in the process of reaching out to the masses.”
Talking in term of the composition of the song, Ahmed said,”Songs are not written; they land onto a composer and that’s what happened with ‘Sher Khan’ — it just sort of landed on me, The song has been sung in mostly a Pashto accent, while the slow parts are sung in an Urdu accent. The various tempo shifts make the composition interesting.”
Recently a Lahore-based singer Ahmed Siddiq launched a new single ,”Sher Khan”. While talking to Express Tribune, he expressed his thoughts about the publicity of the song,”I am from Karachi and almost every street of Karachi has Quetta walay ‘hotels’ [tea stalls] and since I love the tea they offer, I used to visit them whenever I wanted, so they have partially influenced my song.”
“YouTube is banned in Pakistan but there are other options, like Vimeo,” says Siddiq. “Facebook is a major platform for content sharing as well. ‘Sher Khan’ was released via Vimeo on Facebook,” he explains. “The response has been amazing! I believe it [the video] is still in the process of reaching out to the masses.”
Talking in term of the composition of the song, Ahmed said,”Songs are not written; they land onto a composer and that’s what happened with ‘Sher Khan’ — it just sort of landed on me, The song has been sung in mostly a Pashto accent, while the slow parts are sung in an Urdu accent. The various tempo shifts make the composition interesting.”
